The Introvert Entrepreneur

The Introvert Entrepreneur

TIE Pokémon Investing Market Performance Update - July 2026 (Buy the Dip?)

Use this data to become an informed Pokémon card investor.

Jarek Lewis's avatar
Jarek Lewis
Jul 24, 2026
∙ Paid

Welcome to my monthly Pokémon market update where I monitor the prices and trends of sealed Pokémon cards released within the last five years or so.

I prefer to invest in sealed product only because sealed product carries a premium that increases in magnitude as any given product ages.

This is best evidenced by older booster boxes in any TCG being worth far more than the value of cards you can expect to receive inside while opening them.

With newer boxes, you have a higher chance to break even or even profit.

With older boxes, that chance decreases.

This is primarily due to scarcity. Once there are far less sealed boxes in existence, the scarcity of the box outweighs what could possibly be inside.

Today’s post is not the post where I show which sealed Pokémon investments I own personally.

You can read the latest post from that series here:

TIE Pokémon Booster Box Investing Portfolio Report - July 2026 (All eyes on 30th Anniversary...)

TIE Pokémon Booster Box Investing Portfolio Report - July 2026 (All eyes on 30th Anniversary...)

Jarek Lewis
·
Jul 14
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The post you’re about to read shows the value of the relevant sealed products from the Sword & Shield block to today, with some investment analysis I find valuable.

IMPORTANT: There is a link to a spreadsheet version of this data at the bottom of this post with bonus metrics and stats

Let's take a look at the market:

Sword & Shield

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