TIE #094: How to Make $20,361 in Profit on Amazon in a Single Month (while hardly working)
Come see how much money my Amazon business made in August 2025
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I have been documenting how much profit my personal Amazon business makes in this newsletter for over 4 years now.
While running this type of business was never a dream of mine, it is what laid the foundation for me to live a lifestyle full of freedom and fulfillment.
Last year, it generated $158,652 in profit without stealing a ton of my time:
If I had to start over from scratch, I would still start with this exact same business model.
It is the perfect companion for someone with a full-time job and real responsibilities or someone like me who is obsessed with running multiple businesses.
This post is #55 of this series, you can read post #54 here:
My Amazon business is not typical and has three branches:
Branch 1: Non-fiction book arbitrage (read here if you do not know what this is)
Branch 2: LEGO investment sales (read here if you do not know what this is)
Branch 3: Any and all other online arbitrage
Depending on the time of year, they all rise and fall independently from each other.
I aim to target the highest profit margin possible while aiming to work as little as possible.
This often means buying products and waiting a while before selling them.
The game I play is efficiency, I do not play “number go up” simulator.
Let’s take a look at how we did in August:
Total Sales: $85,195.32
Items Sold: 806
Cost of Goods + Fees: $64,833.74
Total Profit: $20,361.58
Hours Worked: ~5
Average Profit Per Item: $25.26
Total Profit for 2025: $67,227.82
As you probably noticed, the slow summer months are over. Back to school has arrived.
We sold over 10x the volume that we sold in July, to the tune of $20,000 in pure profit.
The crazy thing is my profit margin was down a bit this year vs. past years.
Amazon has been doing a ton of experimentation with product pages and who they show as the main buy box price on every listing.
For about 80% of my book listings, I was not the featured offer.
I had to fight for the lowest overall price rather than just fighting for that featured offer.
It is one of those things where you’re better off just accepting and embracing it rather than being stubborn and trying to fight it, which is exactly what I did.
On top of all of that, it is a weird in between year where a lot of new book editions were released so most people are buying brand new books vs. used books.
It is what it is.
Here is an example of the types of moves I made:
After fees we’re looking at a profit of $49.79 or nearly 33% for each book.
Switching gears…
There is growing concern that Amazon is going to continue their crackdown on toy sellers, with many getting this email from Amazon yesterday:
I did not receive this email and several other sellers I know with LEGO only inventories did not receive this email.
It is either going out in waves or LEGO will be excluded from this new program.
Either way, it is another thing to monitor and consider.
Every toy company out there has a different number of documents that the public can access but I’m not sure us mortals can get everything required to stay compliant should they ask for it.
It is another one of those things that you have to address when the problem actually arrives.
For me that hasn’t happened yet.
At the end of the day, if you can navigate little roadblocks like this, it is another layer between you and other people who aren’t willing to do it.
When you do things other people aren’t willing to do, you often stand to gain in every area of life.
It is what has propelled my businesses to levels I never imagined were possible.
When you are ready, there are is one way I can help you:
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